Preferences & Promotions

How we choose to read a book is determined by our own personal likes and dislikes. I tend to be “traditional” in the sense that I prefer a hardbound copy of a book. I like the weight, texture and even the smell of a book, the ability to mark a passage so I can go back to it later, its durability, and its place within the collection of titles that I own.

There are pros and cons to every format; hardcover, paperback, e-book, or audio book. In addition to the reasons cited above, I prefer hardcover books for their stand alone utility (no electronic devices are required.) The same can be said for paperbacks, with the added advantages of lower cost and less cumbersome packaging.

However, as this blog proves, we live in a digital age where computers, tablets and smart phones provide instantaneous access to the latest releases; there is no requirement to go to a bookstore to buy a copy or wait on its delivery from some retail outlet. Downloading an e-book is quick, certainly more economical than a physical copy, fonts and print sizes even lighting can be adjusted, switching between titles is easy, and, should your Kindle, Nook, or iPhone need replacement, your book collection is backed up and stored in the “cloud.”

Perhaps the fastest growing medium is the audio book. Seasoned narrators bring stories to life and all the “reader” need do is listen. Technological advances have unquestionably changed behaviors, and many consumers would much rather allow someone else to interpret the written word for them. Additionally, audio books open up the literary world to those with vision impairment, learning, or other physical disabilities who otherwise have limited access to the art form.

My two books, Silver Taps and Palo Duroare currently available  in hardcover and e-book formats, with the latter soon to be released as a paperback. Additionally, I’m initiating a limited promotion via Amazon and Barnes & Noble to make the e-book version available at a reduced cost. Beginning April 15th it will be on sale for $6.99 (the regular retail price is $9.99). The promotion will run for two weeks.

What are your preferences regarding format? Do you prefer a book in hand, availability via electronic media, or listening to a recording? Do author promotions influence your decision to make a purchase? Retailers and book publishers collect data of this type, but it’s also important for the writer to receive direct feedback because of it’s potential impact on future releases.

So, what are your thoughts? Send me your comments. They most certainly will be appreciated and factored into publishing decisions for my next book!

 

Author: maxknight73

Retired Army Officer and Counterintelligence Specialist. Currently living in San Antonio, Texas with his wife Gray. Cancer survivor. Avid history buff and writer.

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