It’s begun! Last week I announced that I had once again signed with Page Publishing, Inc. of New York to publish my newest book, Tarnished Brass. This past Wednesday I was contacted by my Publishing Coordinator about the necessary steps to actually get the book printed and distributed. I’m aware of the process, but for those of you who wonder what is involved in getting a book from completion to a retail outlet, I thought I’d use this forum to comment on the road ahead.
The first step is a thorough review of content by an editor to identify and correct typographical, spelling, and grammatical errors. “SPAGs,” as these common mistakes are referred to in the industry, diminish the reading experience. I go over my draft multiple times to ensure there are none but, no matter how many times I look over my own material, a professional edit invariably catches deficiencies that I’ve somehow missed. Often an author reads what he intended to write, not what is actually put on paper.
Once the edit is completed and approved, the book moves into the interior layout and cover design phase. A Page Designer looks at the visual appearance of the written word to include font choice and size, page margins, and sentence and paragraph structure to ensure readability prior to hard copy printing. Similarly a Cover Artist designs the book jacket with a visual representation of the subject matter, a written synopsis, and a brief blurb about the author usually accompanied by a photo. Both steps require approval and modification to ensure that the finished book meets the author’s intent and, while there are no guarantees regarding sales, that it also attracts notice in a market already saturated by new releases.
Depending on author preference, finished books are released in any number of formats; hard-copy, paperback, eBook, and audio. Once published, the focus shifts to creating “buzz” about the book through press releases, reviews, and marketing strategies.
There’s a lot of work yet to be accomplished, but Tarnished Brass should be available by year’s end or early 2019. I’ll post future updates to keep you abreast of progress and the actual release date. Thanks for the support!